David & Sons Fine Jewelers
One location conveniently located in the University Town Center Mall located in San Diego near La Jolla: Our stunning selection of the finest diamond rings in San Diego available includes diamonds of all sizes, carats, shapes, and colors. The range of sizes and carats we offer can depend on your personal tastes. Available shapes include round, princess, emerald, radiant, oval, pear, marquise, heart, asscher, and cushion. Our assortment of diamond clarities and diamond colors range from the most transparent white diamonds to sparkling yellow diamonds. At David and Sons, in addition to providing top-quality diamond rings in San Diego, we pride ourselves in providing high-quality, professional, personalized customer service. So much so, that our motto is “Shop us once and you’ll never shop anywhere else!” We truly believe in this motto and work hard every day with each and every client to remain confident that you will enjoy your diamond purchasing experience and will return to David & Sons for all your diamond needs. We strive to build and maintain long-lasting relationships based on trust and quality service. If exceptional customer service, flawless custom-made jewelry designs, and an extensive inventory of beautiful diamonds and diamond jewelry were not enough, we will also beat any verified internet, retail chain, or warehouse price. We are proud to say our wholesale based prices are the best in San Diego. However, if you do happen to find a better price somewhere else, we will beat that price. In addition to being top San Diego and La Jolla jewelers, we have an extensive nationwide customer base. Whether you are located in San Diego or another city, we invite you to call us with any questions or requests or to schedule a private appointment at 858-457-7664. We are your source for diamonds and diamond jewelry. Shop us once and you’ll never shop anywhere else! The Cut The cut of a diamond describes the shape of the diamond. The better the proportions of a diamond, the more brilliant and sparkly the diamond will be. The best cut diamonds are those that have been cut by a master diamond cutter with exactly placed facets which create the most splendid combination of luster, beauty, and brilliance. At David & Sons, we employ only experienced master cutters. Our diamond shapes include round, princess, emerald, radiant, oval, pear, marquise, heart, asscher, and cushion. The Carat The Color Typically, the color of a diamond ranges from transparent to yellow, particularly when a diamond is being used in a ring. However, on occasion, diamonds can exhibit rare natural colors. These diamonds are commonly referred to as fancy-colored diamonds and can be a rich brown hue or champagne tint. Even rarer diamond colors can include blue, green, peach, and pink. The Clarity A diamond’s clarity refers to naturally occurring imperfections, or inclusions. A diamond with a high clarity grade is one with less visible, or no visible, imperfections. These diamonds are more valuable. If you’re looking for diamond rings in San Diego, David & Sons has what you need. We offer an outstanding collection of beautiful diamond rings or one of our experienced designers can custom-design a diamond ring for you. Call or stop by one of our San Diego jewelry stores today.
10 Reasons Why You Should Shop for Diamonds, Rings and Jewelry at David & Sons Fine Jewelers in San Diego
Locations
No matter what your special occasion is: a birthday, anniversary, special holiday, engagement, or “just because,” we welcome the opportunity to be your personal San Diego jewelery choice. We have consolidated our San Diego jewelry store locations to ONE Superstore Location in UTC Mall, near the center court, next to Express.
Meet David and Sons
David and Sons is one of the finest family owned/operated Diamond Rings San Diego jewelery stores. We are also long term Better Business Bureau and California Jewelers Association members. Since 1980, we have not only served the San Diego area, but we have also catered to an extensive world-wide customer base. As direct importers of diamonds, we offer the largest selection of beautiful, certified diamond rings in the San Diego area.
David & Sons Superior Customer Service
Diamond Grading

The carat of a diamond refers to the size, or mass, of the gemstone. The higher the carat , the larger the diamond, and thus, the more valuable.


Best Diamond Rings in San Diego
Diamonds are the preferred gem-stone for a variety of jewelry pieces. For example, a diamond can be used on an engagement ring, a necklace for a holiday present, or a trend-setting fashionable bracelet for everyday wear. The possibilities really are endless. However, the most common use for a diamond is on a diamond ring. If you are looking for diamond rings in San Diego, look no further than David & Sons. At David & Sons – San Diego, diamond rings are our specialty. We have a stunning collection of top-quality San Diego diamonds which we use to create beautiful custom-made diamond rings. We also provide a number of diamond ring related services such as diamond grading, ring repair, and polishing. No matter what your reason is for getting diamond rings in San Diego, David & Sons Jewelers have the diamond rings for you (have we mentioned that we have two locations to buy Diamond Rings in San Diego?). You can view some of our unique diamond ring designs, customize a diamond, stop in one of our San Diego jewelry locations, or call one of our representatives to schedule a private appointment.
Use of Diamonds in Rings
The origin of the custom to use diamonds in rings can be traced back to the 15th century. Diamonds were commonly used in rings for a variety of reasons. Several cultures valued the diamond on account of various supernatural powers they ascribed to it. For example, Romans believed diamonds could ward off poison and insanity and dispel fear. Another belief was that a diamond ring, if worn on the left hand, could ward off evil and attract good fortune. In recent times, the use of diamonds in rings has increased dramatically, particularly in engagement rings. Regardless of what you are using a diamond ring for, when you are searching for your perfect diamond ring, be sure to consider the four C’s. The four C’s refers to four characteristics of diamonds that are commonly used to grade and certify individual gemstones. The four C’s of diamonds are cut, carat, color, and clarity.
ASSOCIATIONS & AFFILIATIONS
David & Sons Fine Jewelers are Proud members of:






















